Who doesn't want to recreate FIFA Street?!

Visa and Crypto.com sponsored an experience for fans at the FIFA World Cup 2022 in Qatar. The experience featured a digital football pitch with motion tracking, allowing players' movements to be turned into NFT artwork.

The project involved creating in-game event elements such as goals, team names, and skill moves. As the motion designer on the project, I worked closely with the technical director to ensure all assets were ready for in-match triggering and delivered using NotchLC coded (which was new to me). The project presented both unique challenges and opportunities, and I enjoyed the experience of working on such a large scale.

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To read more about the project and to see some cool shots of the work in all it's glory; check out Imagination and Dandelion+Burdock.